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Elsewhere is always paradise. To
escape from our everyday surroundings is to experience the
feeling of entering 'another world.'
The desire to encounter the duality of existence, ever
present in the history of humanity, sends us in search of a
world different from our own, rich with possibilities . . .
Isabelle Auricoste, "Leisure Parks in Europe:
Entertainment and Escapism"1
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. . . The new landscape, seen at a rapid,
sometimes even a terrifying pace, is composed of rushing air,
shifting lights, clouds, waves, a constantly moving, changing
horizon, a constantly changing surface beneath the ski, the
wheel, the rudder, the wing. The view is no longer
static. . . .
J.B. Jackson,
"The Abstract World of the Hot Rodder"2
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The fundamental requirement of elsewhere is that it
be an other.
Elsewhere may be heaven but it may also be hell, or hell
disguised as heaven or heaven disguised as hell.
Elsewhere can take many forms, especially if one includes
the elsewheres of the human psychophysiology and imagination --
triggered by, manifested as, or independent from, physically
tangible spaces and their representations. As with theme
parks and many of their antecedents, the power of landscapes of
theme park rides is the power of their elsewheres.3
Landscapes of theme park rides are dynamic
landscapes, landscapes of motion. In these landscapes
out-of-the-ordinary movement is integral and essential, even
when, in sometimes complex and highly sophisticated
choreographies, it works in concert with sound, story, and a
fabricated or pre-existing visual landscape. Landscapes
of theme park rides are designed landscapes, spatially and
temporally circumscribed, highly controlled and very popular.
They thus can serve as models - or foils - for other
landscapes of movement, especially those designed ones in which
movement works with sound, story or visual landscape.4 Their analysis shows ways that dynamic
landscapes can be composed for varied effects and purposes.
The elsewheres with which this paper is
primarily concerned are born of ride landscapes' occupation of
real space and time. These elsewheres are augmented,
reinforced and characterized by what these dynamic landscapes
present, and how they physiologically and psychologically
affect riders' perceptions.
Yet contemporary theme park landscapes
work within larger contexts - historical, spatial, and cultural
-- and for all their otherness, so do their elsewheres.
Landscapes of rides have long been popular, and this
suggests they fulfill some basic human propensities -- pleasure
in spectacles, alternative perspectives, novel kinesthetic
experiences perhaps leading to altered states of consciousness,
sensational thrills, and immersion in three-dimensional plotted
stories among them.5 They are worth our attention just
for this. Like their predecessors, landscapes of theme
park rides charm and captivate; they are spatio-temporal
elsewheres, human constructed and human inhabited. Yet while
they maintain the same compositional categories, in many
contemporary rides the character of the elements and
composition have changed, making for different messages as well
as different media and modes.
The Elsewhere of the theme park and the
elsewheres of its rides are symbiotic. As in earlier
amusement parks, world's fairs, pleasure gardens and carnivals,
the theme park's macrocosmic Elsewhere is created in part by
the many microcosmic elsewheres one may experience within park
boundaries - and in many cases elsewhere is found in the
landscape of a ride. Conversely, the elsewhere of a ride
is often strengthened by its location within such an other
worldly precinct. This symbiotic relationship is as old
as rides and the most ancient theme park antecedents.
However, since around the turn of the century, the heyday
of world expositions and amusement parks and the advent of
rides with extensive fabricated landscapes and plots, the
manipulation of this relationship has become increasingly
conscious and deliberate. In today's most prominent theme
parks it is highly tuned. Park identity and theme support
and are supported by ride landscapes' media, modes and
messages.
In a yet broader context, rides have
historically involved playful and entertaining applications of
technologies originally developed for work; they have expressed
an other side of technological cultures - and they continue to
do so today. Some theme park rides differ little from
predecessors. They continue to charm and captivate; they
are seemingly perennially popular, tried and true exemplars of
the genre. However, their presence within a theme park is
also emblematic. They represent earlier, pre-industrial,
industrial and mechanical eras (in particular their kindlier
and gentler aspects) as well as ride landscapes of visitors'
memories. Other ride landscapes, while composed of the
same basic elements and devices as their predecessors, use more
highly developed technologies to create new expressions and
experiences of transcendental elsewheres. Still others,
again employing similar compositional elements and devices, are
emblematic of, and endemic to, a post-industrial world, a world
of electronic production and mass-communication. While
these latter landscapes are certainly elsewheres, they also
ground ubiquitous multi-media everywheres to very specific
spaces and times. In all their range and variance, the
elsewheres of contemporary theme park ride landscapes reflect
traditions and show ways that our culture's relationship to
technology - and some of our elsewheres - are uniquely ours.
Here ride landscapes at the Magic Kingdom
and Epcot (both part of the Walt Disney World Resort), and
Universal Studios Florida (hereafter referred to as Universal
Studios), all in the Orlando area, serve as illustrative,
contemporary exemplars. These rides and the parks where they
reside are not in all ways typical, and, as will be seen, they
differ from one another. Yet these theme parks and their
diverse rides are among the most famous, the most popular, the
most polished, the most compositionally complex, and the most
technologically sophisticated in existence. These theme
parks are typical in that rides are essential to them, and in
that what their rides adopt, adapt, develop and reject from
predecessors helps make them what they are.6
____________________________________________________________________________________
* Beginning of chapter by Brenda J. Brown
in Theme Park Landscapes:
Antecedents and Variations, edited
by Terence Young and Robert Riley, 2002. (Washington,
D.C.: Dumbarton Oaks Research Library and Collection) 234-268.
1 I. Auricoste, "Leisure Parks in Europe:
Entertainment and Escapism," The
Architecture of Western Gardens,
Cambridge, Massachusetts, 1992, 483.
2 J.B. Jackson, "The Abstract World of
the Hot Rodder," Landscape 7 (2), 25.
3
Theme parks have been
described as "giant limen thresholds," and sites of
"playful pilgrimage" (A. Moore, Walt Disney World:
Bounded Ritual Space and Playful Pilgrimage Center," Anthropological Quarterly, 53 (1980), 4, 207) and as "territorial complexes
given over to the introverted system of the game . . . a game
with its essential parts . . . uncertainty and the risk
of failure [removed]" (I. Auricoste, "Leisure Parks
in Europe," 494.)
4 Examples include Villa d'Este, Villa Lante,
Stourhead and Christian Sacro Monte gardens.
5 Russell Nye
suggests that in contemporary life amusement parks may provide
the closest approximation to a total play experience. In
an amusement park are found all four categories of play
experience identified by French social psychologist Cailois:
vertigo (activities which distort sensory stability), mimicry
(spectacles, ceremonies and movies), competition, and chance.
The Magic Kingdom, Epcot and Universal Studios Florida
privilege the first two. R. Nye, "Eight Ways of
Looking at an Amusement Park," Journal
of Popular Culture, 15 (1981) I, 73.
6 Epcot and the Magic Kingdom were two of the four
theme parks at Walt Disney World Resort when this essay was
written (Disney-MGM Studios is the third and disney’s
Animal kingdom is the fourth). Universal Studios Florida
is a totally separate entity -- related to, but quite different
in concept -- from Universal Studios Hollywood. Rides at
Walt Disney World Resort and Universal Studios Florida are not
really typical of rides of other contemporary theme parks.
Although other theme parks range widely, most of their
rides do not have the elaborate constructed landscapes of The
Walt Disney Company and Universal Studios. Many of the
other parks highlight thrill rides, and more closely resemble
earlier amusement parks. It is also relevant to note here
that the term theme park seems to have come into being with
Disneyland Park in Anaheim, California. It designated
Disneyland -- with its references to a world, or worlds,
previously created in other media -- as different from previous
amusement parks.
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